Fox, MLB To Increase Saturday Blackouts
This Sporting News article, one that kind of slipped in under the radar, indicates that Fox and MLB are going to be increasing the number of Saturday night prime-time games this year.
Why is this a bad thing? Read on:
Fox plans to make five or six games available in prime time, instead of the three it usually has in its afternoon slot, USA Today reports. Last season, Fox broadcasted three times on Saturday night during the regular season and saw a big jump in ratings from its Saturday afternoon games.
Notwithstanding the clunky word "broadcasted" ("broadcast" would work just as well), this means that far more people will be blacked out of seeing their favorite team. This 1970s-style regionalization of televised baseball ignores the fact that the modern fan is used to -- most of the time -- being able to see his or her favorite team on TV, on a computer, and on iPads and other mobile devices.
Wait till you see what a Fox executive said about this.
Fox Sports co-president and COO Eric Shanks said that the Saturday night "action prompted Fox to raise ad sales rates by about 30 percent." He added that he wants to capture the Saturday night audience and build a "Baseball Night in America—we want to eventize it."
More clunky language. "Eventize"? Ugh.
The point is, baseball is a regional sport -- but if Fox wants to make a "Baseball Night In America" (I suppose, similar to NBC's "Football Night in America"), regionalizing it is exactly the wrong way to do it.
People are accustomed to seeing their favorite team no matter where they live. In fact, MLB even markets its MLB.TV product that way:
Signups are under way for MLB.TV 2012, and Dan Nesbitt has been eagerly awaiting this moment like so many other Major League Baseball fans who watch live out-of-market games anywhere.
Nesbitt is a 25-year-old Tigers fan transplanted in Pittsburgh, where he performs with the Steel City Brass, musicians who play in symphonies worldwide.
"I'm a diehard Tigers fan, and since moving out of state several years ago, MLB.TV has allowed me to keep up with the games," said Nesbitt, whose wife promised him the 2012 package as a birthday present on Tuesday. "I travel quite a bit, all over the country, and with my mobile devices, I'm able to access that account anywhere, which is absolutely the most valuable thing about MLB.TV, and worth every penny of the subscription."
Well, that all sounds great -- except when the Tigers get blacked out where Nesbitt is. What if he's traveling on a Saturday night, and the Tigers are involved in one of the regionalized games, but they're not being televised by the Fox-TV affiliate wherever he happens to be?
Right. He's out of luck. Blacked out, Nesbitt isn't likely to watch the game that's on in his market -- he's a Tigers fan. He'd probably listen to the Detroit game on his computer, and not watch the televised game at all.
Bud Selig, this one's on you. STOP THE BLACKOUTS! This doesn't even take into account the silly territories that are indicated on the map that's at the top of this post. Here, I'm only talking about Fox's Saturday blackouts.
The point of them, from what I understand, is to protect the local and national advertising on the Fox affiliate. Technologically, it would be easy to insert the ads into an online broadcast of the game the individual wants. Say, for example, you're a Cubs fan in Los Angeles on a Saturday night when Fox is carrying regional games, but the Cubs aren't being carried in LA. It would be simple for someone with a MLB.TV subscription to get the Cubs game, with the commercials from LA's Fox station inserted.
Eyeballs counted, the overall ratings would be higher (and ad rates would rise). The Cubs fan in question isn't going to watch the game on the LA Fox station -- he or she would just turn the TV off, and MLB doesn't get the ratings from those people, nor the money that people like that would pay for MLB.TV... IF Bud and his minions would let people watch any game, any time, any place, that they are willing to pay for.
The Cubs will be involved in three of these Saturday night games in 2012: May 19 vs. the White Sox at Wrigley, June 2 vs. the Giants at San Francisco and June 16 vs. the Red Sox at Wrigley. Given the statement above that "five or six" games will be regionalized on Fox Saturday nights, good luck seeing them unless you live in one of the home markets.
Bud, it's not 1974 any more. END THE BLACKOUTS. It is amazing to me that MLB continues to make it difficult for people who actually want to buy its TV product, to do so.
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Never
I don’t see Bud Selig ever retiring.
RIP Ronnie James Dio (July 10, 1942 - May 16, 2010) and Ron Santo (February 25, 1940-December 2, 2010).
If you disagree with me in any way, you are wrong.
He can't live forever, though.
Right? Right?
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You're assuming he's actually alive now.
There will be no excuses for not doing something the right way. - Dale Sveum
by santoswoodenlegs on Feb 15, 2012 3:22 PM CST up reply actions 4 recs
Where's my "Weekend at Buddie's" movie poster when I need it...
Lou Brown: "My kinda team, Charlie, my kinda team..."
He needs a vacation.

It’s not a party without a couple of buddies!
(SWL should photoshop this into something grand. I’m too lazy to do it myself.)
by Flatley on Feb 15, 2012 4:15 PM CST up reply actions 1 recs
...

Author at Acme Packing Company, SB Nation's Green Bay Packers blog.
State high point count: 4/50
If you are grouchy, irritable, or just plain mean, there will be a $10 charge for putting up with you.
by Vermont Cubs Fan on Feb 15, 2012 7:07 PM CST up reply actions
Sigh
Gonna be out of luck again in VA
"No enemy is more dangerous, than the enemy that has nothing to lose." Mark Grace
by GateCity, VA Cubs Fan on Feb 15, 2012 11:05 AM CST reply actions
Say, for example, you’re a Cubs fan in Los Angeles on a Saturday night when Fox is carrying regional games, but the Cubs aren’t being carried in LA. It would be simple for someone with a MLB.TV subscription to get the Cubs game, with the commercials from LA’s Fox station inserted.
Thank you Al, my situation exactly, so frustrated by this news
"In the bottom of my heart, I will be a Cubbie forever." - big Z
"Don't let Ted Turner deface my movie with his crayons." — Orson Wells
Seeing the map above brought this quote to mind.
There are 108 beads in a Catholic rosary and there are 108 stitches in a baseball. Who says baseball isn't a religion?
OT: I Didn't Like Colorizing of Old Black and White Movies
Look, if the movie was originally made in black and white, keep it in black and white. If the movie was originally made in color, keep it in color. To make the issue more current, if the movie was originally made in 2D, keep it in 2D.
Good things come to those who wait... and wait....and wait.
I kinda want to see Jaws in 3D, though.
[...]when Giants coach Steve Owen, a certified defensive genius, was asked how he planned to stop Nagurski, he said: "With a shotgun, as he’s leaving the dressing room."
by NobodySpecial on Feb 15, 2012 12:11 PM CST up reply actions
OT: I Hope You Mean the Original Jaws
I believe Jaws 3-D with Dennis Quaid soured me on the whole 3-D thing.
Good things come to those who wait... and wait....and wait.
There is no Jaws3-D, there is only Jaws.
Or so would be the case in a just world.
[...]when Giants coach Steve Owen, a certified defensive genius, was asked how he planned to stop Nagurski, he said: "With a shotgun, as he’s leaving the dressing room."
by NobodySpecial on Feb 15, 2012 12:59 PM CST up reply actions 1 recs
speaking of Jaws...I just got a first edition copy (its a book club copy tho) for Valentines day :)
by cooliogirl47 on Feb 15, 2012 2:23 PM CST up reply actions 1 recs
I got Catcher in the Wry for Valentine's.
It’s by Bob Uecker.
The best husband in the world was on the Championship team at the 2012 Randy Hundley Cubs Fantasy camp!
I already read it...
you’re going to love it! Great stories!
I hated to bat against Drysdale. After he hit you he'd come around, look at the bruise on your arm and say, 'Do you want me to sign it?'- Mickey Mantle
by Sioux City Cubs Fan on Feb 15, 2012 3:44 PM CST up reply actions
If you got a copy of JAWS for Valentine's Day...
…dare I ask what did you get for Halloween?
Lou Brown: "My kinda team, Charlie, my kinda team..."
There is no Dana, only Zuul
Step Three: Patience. The plan is in place.
by Shanghai Badger on Feb 15, 2012 3:42 PM CST up reply actions
Does anyone remember when Jaws III came out on Ch 32 WFLD,
and they were selling the goofy red & blue glasses at 7-11 or White Hen?
When was this, mid 80’s? One of you must remember.
I may have the channel wrong, but I’m pretty sure it was a Chicago affiliate vice national network.
Ezekiel 25:17
I do vaguely remember something like that, yes.
I’d guess it was more early 80s, though.
"[The Cubs] have a very famous tradition in baseball, and it will be nice to be part of turning it around." ~ Jamie Quirk, Bench Coach
Jaws III
came out in 1983. So I suppose within a year of that?
Damn, I was 11. I’d like to be 11 again. But then that could mean I’d never play outside and would text instead of going to a friend’s door and “yo, yo-ing” for them to come outside, but I digress…
Ezekiel 25:17
Ha, yeah, I was 13.
Maybe it was more mid-80s. Did we actually believe the 3-D glasses would work on our old TV sets? I guess we did.
"[The Cubs] have a very famous tradition in baseball, and it will be nice to be part of turning it around." ~ Jamie Quirk, Bench Coach
Once again,
Selig shows why he doesn’t care about the fans. When is this clown retiring again???
Author at Acme Packing Company, SB Nation's Green Bay Packers blog.
State high point count: 4/50
If you are grouchy, irritable, or just plain mean, there will be a $10 charge for putting up with you.
by Vermont Cubs Fan on Feb 15, 2012 11:26 AM CST reply actions
How can they be so stupid?
The best husband in the world was on the Championship team at the 2012 Randy Hundley Cubs Fantasy camp!
Is it just him or is it the people around him encouraging the decision
Yes he has lots of power. But once he is gone how do we know we won’t end with very similar person. Us as fans have no power @ all to change it we don’t have a vote.
The Stat Pack
by shoemile on Oct 21, 2011 10:10 PM CDT
by Madison Cub Fan on Feb 15, 2012 12:38 PM CST up reply actions
Good point
Step Three: Patience. The plan is in place.
by Shanghai Badger on Feb 15, 2012 3:43 PM CST up reply actions
Blackouts in the NFL and Des Moines
Somehow, I don’t think that the Packers, Bears, Chiefs, Rams, and Vikings are all blacked out on NFL Sunday Ticket in Des Moines. I imagine one or two of those teams are but not all five. I believe that the team(s) that are blacked out on Sunday Ticket in Des Moines can be seen on broadcast TV there. I bring up Des Moines because of the Cardinals, Royals, Twins, Cubs, White Sox, and Brewers, all claiming that territory. There aren’t enough regional sports networks in Des Moines to cover six MLB teams.
Good things come to those who wait... and wait....and wait.
by memphiscub on Feb 15, 2012 11:32 AM CST reply actions 1 recs
Iowa is one of the places that's hurt the most.
Especially considering that Des Moines is the home of the Cubs’ Triple-A affiliate. Not likely there are a lot of fans of the five other teams there.
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by Al Yellon on Feb 15, 2012 11:34 AM CST up reply actions 1 recs
Is this Hell?
No, it’s Iowa thanks to Bud.
The best husband in the world was on the Championship team at the 2012 Randy Hundley Cubs Fantasy camp!
by katie casey on Feb 15, 2012 11:47 AM CST up reply actions
Yabbut
you could go here, eat a meal, get a haircut, take a shower, catch a disease and FILL UP ON GAS!!

"Hey.....Cubs win!!!" ---Harry
"Cubs win....what a lucky break!!" ---Harry
At the Dentists ten year dental school reunion:
hey Bob, you still working in beverly hills? yeah george sure am, you still practicing dentistry at that truck stop in iowa? um, yeah Bob, you dont have to sound so condescending about it…
So i you can give you can take it.
Ahhhhh the memories
The world’s largest truck stop was 1 of my 2 favorite landmarks going from the burbs to Iowa City- the other was the Mississippi River. The other 2 hours and 55 minutes of travel time were less than memorable.
Quote Of The Day: Gisele On Tom Brady & The Super Bowl
"My husband can not f****ing throw the ball and catch the ball at the same time. I can’t believe they dropped the ball so many times."
Hey that place looks familiar.
It’s pretty much a 15 minute drive from my house to get there. Here’s the funny part, I’ve never set foot in the Iowa 80 truckstop. That place is actually in Walcott, Iowa.
Jack Brickhouse: "Hey! Hey!" Harry Caray: "Holy Cow!"
Vince Lloyd: "The Chicago Cubs are on the Air!" Len Kasper: "Oh Baby!!!!"
Ron Santo: "YES!" "All Right! Let's do it!" "Ohhh Nooooo!" "Gee Whiz! Come on!" AND... "This Is The Year!"
by #1 iowan cubs fan on Feb 15, 2012 6:42 PM CST up reply actions
I'm from Davenport,
so I’ve driven past the truckstop hundreds of times. Thank God I live in Austin now…
"Whenever one finds himself in the majority, it is time to step back and reflect," Mark Twain.
by WindisBlowingOut! on Feb 17, 2012 2:00 PM CST up reply actions
As an Iowan, it's very frustrating...
Which is why I just say to hell with TV during the season and turn the radio on and listen to Pat and Keith.
I’m looking forward to the day when the Cubs get their own TV station, though I bet Selig will figure out a way to black that out, too.
Proud recipient of a hot dog shot from the Iowa Cubs hot dog gun.
I hear
That Bud Selig walked around Des Moines with chalk to mark off the territories. Well, he didn’t walk. He had a lackey do the walking and Bud followed behind in a Buick from his old dealership.
"Just shut up and play" - Matt Garza
"Pain is inevitable, suffering is an option." - Dale Sveum
by RiskyBusiness on Feb 15, 2012 11:45 AM CST up reply actions 2 recs
Central Iowan here
With the NFL on FOX around here its ALWAYS one of those 5 teams Bears, Packers, Chiefs, Vikings not to many Rams games just because alot of those teams here in the Central when at home usually play at noon then if its FOXs week with 2 games its usually a Cowboys, Giants, Niners the 3:15 game for some reason. With baseball ya its blackout for Brewers, Twins, Cards, Royals ya but I just get the Sports pack for 10 bucks thru Directv and then I can cheer for the Brewers everyday lol and watch Twins, Cards games to
"Women...you can't live without them, and they can't pee standing up." Rube Baker
But you cant watch games on MLB.tv
On your phone, computer, iPad, etc.
There are zero mobile options for Cubs fans living in Iowa.
Dear Iowa AG…
Drew
Oh well
I have been able to watch every Cubs game the last 5 yrs except the ones on WCIU or whatever that channel is. As WGN is on every cable company here in Iowa and Comcast Chicago is in every package with Directv I think, so Im set.
"Women...you can't live without them, and they can't pee standing up." Rube Baker
You're preaching to the choir here Al. We all agree this is just stupid.
Because I’m IN market for the Cubs in Iowa, I can’t get games on my cell or computer. There are times I would pay to watch or just have it available when there is not a TV around. So, I pay to have radio on my phone which makes no sense at all. I can have radio “in” market but not TV? Brilliant!
We'll miss you Big Boy. #10 is going into the Hall of Fame!!
I love this Idiocracy
I love how MLB TV says this in big print
Baseball everywhere. Watch every out-of-market game LIVE or on demand on your favorite devices.
And then this in fine print
Blackout and other restrictions apply. Please click here for more info. Blackout restrictions subject to change. Please check this page periodically for updates.
And then this on another page
In addition, note:
•These blackout restrictions apply regardless of whether a Club is home or away and regardless of whether or not a game is televised in a Club’s home television territory.
•All live Toronto Blue Jays games are blacked out throughout the entire country of Canada.
•Additional teams may also be subject to blackout in parts of Canada based on their region.
•All live games will be blacked out in the U.S. territories of Guam and the U.S. Virgin Islands during the MLB regular season.
This product is more about what’s blacked out instead of what I can see.
I can’t believe that they don’t understand baseball fans yet. I’m going to watch what I want to watch. But if I can’t see that, I’m probably not going to watch what you try to force down my throat.
"Just shut up and play" - Matt Garza
"Pain is inevitable, suffering is an option." - Dale Sveum
Jeez.
They’re trying to say how much is blacked out instead of making games available. And to think I am planning to spend my honeymoon with Mrs. VCF in Guam…
Author at Acme Packing Company, SB Nation's Green Bay Packers blog.
State high point count: 4/50
If you are grouchy, irritable, or just plain mean, there will be a $10 charge for putting up with you.
by Vermont Cubs Fan on Feb 15, 2012 12:58 PM CST up reply actions
You should change your honeymoon plans
I’d recommend Bikini Atoll, as it is not listed on the Blackout list. Only 800 miles from Guam. Sure, they tested atomic bombs there. But you’ll be blackout free.
"Just shut up and play" - Matt Garza
"Pain is inevitable, suffering is an option." - Dale Sveum
by RiskyBusiness on Feb 15, 2012 1:20 PM CST up reply actions
Well, considering it's for a honeymoon...
…I’d recommend No Bikini Atoll.
Lou Brown: "My kinda team, Charlie, my kinda team..."
Advertising
This is something I just don’t get. Why, are they not taking advantage of the commercial breaks on either gameday audio, which typically goes silent, or mlb.tv, which airs inane MLB and yahoo ads, over and over again.
I am always perplexed why they don’t take advantage of those eyes/ears. Frankly, I sometimes even miss the commercials (especially the Cub-centered local ads, like those classic Square D spots).
Does anyone have any reasonable guess as to why they don’t do a better job of selling this ad space?
Eamus Ursuli!
Blackouts are a pain, but fairly easy to get around with a decent VPN or proxy.
At least on a PC. Doesn’t help much on a phone.
One of the greatest things MLB has done under BS is putting out MLB.TV and keeping it affordable. Blackouts though are still one of the dumbest things that continue under his reign.
by wisconsinwillie on Feb 15, 2012 11:44 AM CST reply actions
FWIW
though I (and I think everyone here) is aware of ways around blackouts, please do not post specific links or info to illegal streams here. I’ll delete any such references without notice.
Join us for complete MLB coverage at SB Nation's Baseball Nation
Exactly my plan
But do blackouts affect MLB.TV? It’s a pain to add the extra step for me to go through a proxy or such, but if it screws Bud and his master plans, then it makes me smile as i kick back and enjoy my game.
~Ronald Reagan has held the two most demeaning jobs in the country; President of the United States and radio broadcaster for the Chicago Cubs~ George F. Will
by unretrofied93 on Feb 15, 2012 12:17 PM CST up reply actions
But do blackouts affect MLB.TV?
Yes.
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I like your moniker for Bud Selig.
It’s certainly appropriate.
Author at Acme Packing Company, SB Nation's Green Bay Packers blog.
State high point count: 4/50
If you are grouchy, irritable, or just plain mean, there will be a $10 charge for putting up with you.
by Vermont Cubs Fan on Feb 15, 2012 12:56 PM CST up reply actions
...

Lou Brown: "My kinda team, Charlie, my kinda team..."
by ballhawk on Feb 15, 2012 11:48 AM CST reply actions 5 recs
Thank goodness I didn't eat lunch yet.
The best husband in the world was on the Championship team at the 2012 Randy Hundley Cubs Fantasy camp!
by katie casey on Feb 15, 2012 11:51 AM CST up reply actions
this guy really cant f***ing hear
"Hey.....Cubs win!!!" ---Harry
"Cubs win....what a lucky break!!" ---Harry
by Hammer on Feb 15, 2012 11:54 AM CST up reply actions 3 recs
He needs some different colored ties too.
"Dad gum right this games gonna be played under protest. . . I guarantee this is gonna be one protest that's upheld." --Hawk Harrelson, 6/24/07
You need to speak louder Al. Looks like Bud can hear you... every single time the blackout subject is brought up he can't hear any of us.
Jack Brickhouse: "Hey! Hey!" Harry Caray: "Holy Cow!"
Vince Lloyd: "The Chicago Cubs are on the Air!" Len Kasper: "Oh Baby!!!!"
Ron Santo: "YES!" "All Right! Let's do it!" "Ohhh Nooooo!" "Gee Whiz! Come on!" AND... "This Is The Year!"
by #1 iowan cubs fan on Feb 15, 2012 6:45 PM CST up reply actions
*can't
Jack Brickhouse: "Hey! Hey!" Harry Caray: "Holy Cow!"
Vince Lloyd: "The Chicago Cubs are on the Air!" Len Kasper: "Oh Baby!!!!"
Ron Santo: "YES!" "All Right! Let's do it!" "Ohhh Nooooo!" "Gee Whiz! Come on!" AND... "This Is The Year!"
by #1 iowan cubs fan on Feb 15, 2012 6:46 PM CST up reply actions
Just watch...
It will eventually get revealed he’s almost deaf and his obliviousness is due to him not being able to hear people. Add that to not really paying attention and I think we have the reason behind Bud’s (in)actions.
So, maybe the way to reach Bud is with a hearing aid?
by ddoubleheader on Feb 16, 2012 9:13 PM CST up reply actions
Sunday NFL Ticket
Wouldn’t it make sense to handle the Saturday Fox Games similar to the NFL Ticket assuming you have bought MLB.TV or EI? Just my two cents.
"Haters are on notice- you’re worst nightmare is about to come true- a Cubs team that has the resources, manpower and common sense necessary to succeed. You probably ought to get on the bandwagon now."- Theo Epstein
by By Santo's Grace on Feb 15, 2012 11:52 AM CST reply actions
Well, of course it would.
But that would make too much sense.
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The NFL ticket is awesome
I love the 30 minute games they have with no commercials
"Hey.....Cubs win!!!" ---Harry
"Cubs win....what a lucky break!!" ---Harry
Saw this blurb yesterday about NFL getting pressure from Congress to end their blackout policy
TALKING BUSINESS
“It is time for the NFL’s blackout policy to end,” five U.S. senators said in a statement Tuesday, calling on the National Football League to stop barring television broadcasts of games that lack a sellout crowd: MORE>>
and here’s the link to the article:
http://www.bloomberg.com/news/2012-02-14/nfl-should-drop-blackout-policy-for-games-not-sold-out-senators-tell-fcc.html?track=ct-bizwrap-21412
Lou Brown: "My kinda team, Charlie, my kinda team..."
That's only you're two cents though.
Unfortunately, Bud Selig is much more interested in more than two of your cents.
It just kills me how they think this is a good idea. I have so many good memories of watching Cubs games on local TV channels with my family. If I was a kid now, my working class parents wouldn’t have been able to afford MLB network (or hell, basic cable, for that matter). Local TV and the occasional newspaper was how I followed my team. And it’s how I and the rest of my family became “a Cubs family.” I really feel like MLB is robbing that experience from a lot of potential fans with their dartboard/gerrymandered blackout map. It’s not the end of the world, but it’s definitely not making it any better.
"I don't like to sound egotistical, but every time I stepped up to the plate with a bat in my hands, I couldn't help but feel sorry for the pitcher." -Rogers Hornsby
Selig takes another important step
to insure that baseball eventually falls permanently behind the NBA (of course the NFL is ahead) on the sports in America pecking order. Next up… MMA and “action” sports (just wait until the current tween / teen generation, who doesn’t give a flip about baseball thanks to Bud, gets to be the primary demo) on the way to leveling down with hockey in terms of viewership.
I really hate that this fossil is ruining the game I love.
"Stuff like this is why they should shut off the internet."
by Orval Overall on Dec 17, 2010 1:19 PM CST
I think ice hockey is next in the pecking order.
Then MMA. I think that professional tennis might pass baseball at some point…
I don't understand how it would be so easy to insert local ads into the games from out of market.
The ad slots don’t line up and aren’t universal in length. Wouldn’t you have to have someone overseeing that? Probably a lot of people overseeing it, right? Considering the number of markets and the number of games available in each market. Then consider that every game isn’t going to be watched in every market, so you’d be allocating people to those games that aren’t really needed but they’d have to be there.
Or is this all automated? What happens when a game takes a quick break? I know the when I’m watching a local game on tv, the commercials are ran by the production crew, correct? How would this be done when there are 15 games in every single market?
This life's hard, man, but it's harder if you're stupid.
- Jackie Brown
I can answer those questions.
… since I worked in TV for many years.
This kind of process CAN be automated. Yes, the inning breaks don’t come at the same time, but they can put automated signals in so that the right commercials would air in the right places at the right times. The lengths of the commercial pods are in fact identical.
Some TV networks do this already. Some local TV stations are run from central “hubs” that insert commercials for many local stations. It would be just as easy to do this for baseball games.
It’s a computer programming issue, not a personnel issue.
Join us for complete MLB coverage at SB Nation's Baseball Nation
OT: Broadcasting Automation
I’m glad that I learned how to run radio automation. I wouldn’t have a job now, if I didn’t know how to do that. In TV, for a time, in the 1990’s, I ran commercials manually from VTR’s, but that process is automated at most stations now. I’d be in real trouble, if I was coming out of college now with the scarcity of jobs.
Good things come to those who wait... and wait....and wait.
But Al, MLB has already spent all their "COMPUTER TECHNOLOGY" budget on QUESTEC and the SCHEDULER 5000 machine...
there’s simply no more $ left in the budget for any fancy newfangled computer automated commercial software development.
There will be no excuses for not doing something the right way. - Dale Sveum
by santoswoodenlegs on Feb 15, 2012 2:57 PM CST up reply actions
N E R D S ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! !

Lou Brown: "My kinda team, Charlie, my kinda team..."
There's also another option
Treat it the way networks treat video on demand. When network shows are broadcast in real time they have market-specific blocks of advertising, with a mixture of national ads and local ads. But if you go watch the same show “On Demand”, you get one or two ads from specific national brands that have signed on to sponsor that particular video.
There’s no reason the same idea couldn’t work here. Sell Fox the broadcast rights for this many games if you must. But include a stipulation that allows fans outside the broadcast area to get a version through EI or mlb.tv that is run with a different batch of national ads. As someone else pointed out above, that should actually enhance total ad revenues (even if it makes the deal somewhat less attractive for Fox, who would pay less) because right now EI and mlb.tv often have dead airtime in place of showing commercials. Adding in a limited set of national ads for each game that someone watches through the internet or PPV would be a big new revenue stream.
I’m not sure piping in local ads based on viewer location makes quite as much sense, as you have to account (for example) with ads in which a player from the hometown team endorses a car dealer or restaurant being played for an audience watching a different set of teams. I could understand why an advertiser didn’t think they were getting value from that. And depending on the number and length of pitching changes, you might have occasions where the local advertisers get more ads run, or fewer, to the fans in the same market watching different games. But the takeaway point should be: there are many possible solutions, the first one we need to make is getting a real commissioner.
by Orval Overall on Feb 15, 2012 3:57 PM CST up reply actions
This will never happen, because it makes too much sense.
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There are alternatives......
A number of years ago I purchased an XM radio for 2 reasons (1) they carried all the baseball games and (2) they didn’t carry Howard Stern. I have a satellite radio in my truck and in my house. I also purchase Extra Innings on Comcast almost every year so I can watch most games (I know this will be blacked out) and I pay ~$20 for a Game Day audio subscription so I can listen at work. All in all, it works and I can see just about any game. Maybe not the cheapest solution, but it has worked for me.
Every player should be accorded the privilege of at least one season with the Chicago Cubs. That's baseball as it should be played - in God's own sunshine. And that's really living. ~Alvin Dark
The other sports are just sports. Baseball is a love. ~Bryant Gumbel, 1981
...

Author at Acme Packing Company, SB Nation's Green Bay Packers blog.
State high point count: 4/50
If you are grouchy, irritable, or just plain mean, there will be a $10 charge for putting up with you.
by Vermont Cubs Fan on Feb 15, 2012 1:01 PM CST reply actions 7 recs
In case anyone is wondering,
I was writing a comment here, but Bud Selig chose instead that it should be blacked out. Sorry guys, I had no choice since my comment is only available to be seen in my home market.
Author at Acme Packing Company, SB Nation's Green Bay Packers blog.
State high point count: 4/50
If you are grouchy, irritable, or just plain mean, there will be a $10 charge for putting up with you.
by Vermont Cubs Fan on Feb 15, 2012 1:03 PM CST up reply actions 7 recs
I rec'd both posts
RIP Ronnie James Dio (July 10, 1942 - May 16, 2010) and Ron Santo (February 25, 1940-December 2, 2010).
If you disagree with me in any way, you are wrong.
I'm headin' to Vermont just to read it!
"[The Cubs] have a very famous tradition in baseball, and it will be nice to be part of turning it around." ~ Jamie Quirk, Bench Coach
speaking of lines
you just crossed one
"Hey.....Cubs win!!!" ---Harry
"Cubs win....what a lucky break!!" ---Harry
by Hammer on Feb 15, 2012 1:45 PM CST up reply actions 2 recs
That sounds like something from an old Clint Eastwood movie.
"[The Cubs] have a very famous tradition in baseball, and it will be nice to be part of turning it around." ~ Jamie Quirk, Bench Coach
Classic line from Outlaw Josey Wales
Senator: The war’s over. Our side won the war. Now we must busy ourselves winning the peace. And Fletcher, there’s an old saying: To the victors belong the spoils.
Fletcher: There’s another old saying, Senator: Don’t piss down my back and tell me it’s raining.
Fletcher was played by John Vernon, more well-known as Dean Wormer from Animal House.
Lou Brown: "My kinda team, Charlie, my kinda team..."
Maybe that's what I'm thinkin' about.
"[The Cubs] have a very famous tradition in baseball, and it will be nice to be part of turning it around." ~ Jamie Quirk, Bench Coach
I bought MLBtv last year
And was blacked out of “every” Saturday game the cubs played, and quite a few on Sunday’s.
Marilyn Monroe "yogi your a pretty cool guy"
Berra " Marilyn you ain't so hot yourself"!
Yea well, the reason "Football Night in America" works...
Is because there’s only one damn game on a Sunday night when it’s broadcasted, not five others. This is seriously starting to get ridiculous now…
UMD Bulldogs: 2011 NCAA DI Men's Hockey Nat'l Champions; 2008 & 2010 NCAA DII Football Nat'l Champions
I can't recall a time where I agreed with something that Selig has done
I feel like someone created a clone of me, got him permanently drunk on opposite juice, named him “Bud Selig” and appointed him as commissioner.
...

There will be no excuses for not doing something the right way. - Dale Sveum
by santoswoodenlegs on Feb 15, 2012 3:37 PM CST up reply actions
FWIW, I was told on Twitter this morning...
…that MLB is contractually obligated to retain the blackout rules and can’t do anything about them until said contract (or contracts) runs out. Does anyone know anything more about this?
My immediate response is that any presumably long-term contract dealing with a medium as fluid as the Internet should be open to renegotiation. Maybe MLB didn’t anticipate online baseball viewing to have taken off the way it did. But that doesn’t mean they shouldn’t do more to rectify the situation.
"[The Cubs] have a very famous tradition in baseball, and it will be nice to be part of turning it around." ~ Jamie Quirk, Bench Coach
But isnt this an expansion of their prior deal?
If they had to renegotiate to give Fox more games, then presumably all issues were open to renegotiation. That wouldn’t be true if Fox had the option to do this under the existing contract, but otherwise, if MLB wanted to end blackouts it could have used a renegotiation like this as an opportunity to do so.
My guess is Fox will pay more if there are blackouts, and Bud isn’t savvy enough to see how he could actually make more money from other sources if he refused.
by Orval Overall on Feb 15, 2012 4:03 PM CST up reply actions
My guess is Fox will pay more if there are blackouts, and Bud isn’t savvy enough to see how he could actually make more money from other sources if he refused.
Right. And this isn’t even talking about the territorial blackouts, which Fox has nothing to do with.
Join us for complete MLB coverage at SB Nation's Baseball Nation
Renegotiate
All contracts are always open to renegotiation. All it takes is for one party to give the other something to make the change worthwhile.
"The Cubs fans are the greatest fans in baseball. They've got to be."
- Herman Franks
by GrizzledCynicalVeteran on Feb 17, 2012 2:26 PM CST up reply actions
Another thing that irritates me about FOX besides the rediculous blackout restrictions...
The MLB on FOX theme song. It’s not even the MLB on FOX theme song anymore, it’s the freaking NFL on FOX theme song for any sporting event on the national FOX network. They should switch it back to the MLB theme song, because it sounds more appropriate.
When FOX got their new man in late 2010, he wanted to make the NFL on FOX theme song the universal theme song for any sports broadcast. He wanted the song to represent the entire FOX Sports network. When they did the switch in 2010, I didn’t like it at first. Then I thought I would get used to it. I am still not used to it and still don’t like it. The NFL song should be played with NFL games only, the MLB song should be played with MLB games only, and so on, and so forth with all the other sports that are broadcast on FOX.
At least on the regional FOX networks, they still play the MLB on FOX theme… for the time being.
Jack Brickhouse: "Hey! Hey!" Harry Caray: "Holy Cow!"
Vince Lloyd: "The Chicago Cubs are on the Air!" Len Kasper: "Oh Baby!!!!"
Ron Santo: "YES!" "All Right! Let's do it!" "Ohhh Nooooo!" "Gee Whiz! Come on!" AND... "This Is The Year!"
by #1 iowan cubs fan on Feb 15, 2012 6:58 PM CST reply actions
Check that, I meant on the regional Fox Sports Networks, they still play the MLB on Fox theme.. for the time being.
Jack Brickhouse: "Hey! Hey!" Harry Caray: "Holy Cow!"
Vince Lloyd: "The Chicago Cubs are on the Air!" Len Kasper: "Oh Baby!!!!"
Ron Santo: "YES!" "All Right! Let's do it!" "Ohhh Nooooo!" "Gee Whiz! Come on!" AND... "This Is The Year!"
by #1 iowan cubs fan on Feb 15, 2012 7:00 PM CST up reply actions
FOX MLB theme song
You mean that ridiculous air guitar crap that FOX used to play? That has to be one of the worst, most amateur attempts to create an audio brand in memory. But, it’s FOX, so the lowest common denominator is to be expected.
"The Cubs fans are the greatest fans in baseball. They've got to be."
- Herman Franks
by GrizzledCynicalVeteran on Feb 17, 2012 2:29 PM CST up reply actions
Bud astounds me with his anymous towards the fans.
I will never…EVER..forget the year he tried to make Extra Innings only available on DirecTV. When asked what about the millions of baseball fans who don’t have DirecTV he simply responded “Well, all they have to do is switch cable providers.”
Jackass.
For some fans, Kerry Wood is that dollap of pumpkin paste.
by Nunyabidness on Feb 15, 2012 9:19 PM CST reply actions 2 recs
Solution for Nesbitt..
He could buy a Slingbox.
"Hey-Hey! Home Run! Attaboy Ronnie!" ~ Jack Brickhouse
I've been complaining about Fox Saturday afternoon blackouts for years..
to Extra Innings people, my wife, my barber, my dog – everyone. Only my wife listens, bless her heart. Then she suggests that I cancel MLB package, and I quickly retreat.
It’s a good number of Cubs games that get whacked here already, usually marquee games, and now the problem gets worse. These guys running this (Bud) are painfully dumb.
I will email MLB and Extra Innings again and again, keep trying. I shall not give up!
"Hey Hey, Holy mackerel, no doubt about it,!"
by scottsdalecubs on Feb 15, 2012 10:06 PM CST reply actions
place your bets.....
Which comes first:
MLB Blackouts End
SBNation De-Rec Feature
There will be no excuses for not doing something the right way. - Dale Sveum
by santoswoodenlegs on Feb 16, 2012 3:48 AM CST up reply actions
They'll just replace
blackouts with whiteouts. Maybe create some of that old-fashioned broadcasting snow, or maybe a pleasant white screen with classic baseball tunes given the elevator musak treatment.
by ddoubleheader on Feb 16, 2012 9:18 PM CST up reply actions
"Baseball Night in America"
is just poorly worded code for “Yankees or Red Sox Game”
Pretty sure ESPN already does that on Sunday nights.
I’m in the minority who actually likes these anachronistic weekend rules. Plenty of baseball to be seen during the week, knowing that Sat/Sun is a waste of time just frees up my weekends for more interesting things.
WWOZ.org - New Orleans Jazz and Heritage Station
Piling on
Pud Selig’s an idiot. Pretty much everything he’s touched during his tenure has decreased the fan base of his sport. He’s a typical short-sighted corporate exec, whose business experience comes from selling cars (quick hit, screw the long-term relationship), that doesn’t understand that the age demographic that supports his sport is getting older and isn’t being rebuilt by following generations.
His sport may be making money today from corporate decision makers who grew up with baseball as their first love, but these policies are unsustainable in the long run. All one has to do to see this already is to look at the decline in viewership for the playoffs. Between the insipid FOX coverage, the constant blackouts of pretty much everything but Yankees & Red Sox during the season, and the gaps in playing that kill any interest and momentum, only the really hard-core and invariably aging fan cares anymore.
Pud Selig’s legacy to the sport will be that he took the National Pastime and turned it into a corporate entertainment sideshow full of gimmicks, steroids, bad decisions, and an utter lack of respect for the traditions that made the game uniquely American in the first place. His successor will have a very long row to hoe to repair the damage of his tenure.
"The Cubs fans are the greatest fans in baseball. They've got to be."
- Herman Franks
by GrizzledCynicalVeteran on Feb 17, 2012 2:45 PM CST reply actions

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